Best MBA/PGDM Colleges in India

Dr. Swati Soni is a Professor in the area of Marketing. Her areas of teaching interest include Brand Management and Service Marketing. Dr. Soni is a graduate from Sophia Girls College Ajmer, a Post Graduate in Management from Jai Narain Vyas University, Jodhpur, and a Ph. D. from Poddar Institute of Management, University of Rajasthan, Jaipur.

She carries with her around 18 years of experience in academics and has handled various academic administrative positions with a lot of conscientiousness. Her past assignments include prestigious institutions of the genre of Prestige Institute of Management, Mody University, IILM-AHL Jaipur.

Dr. Soni is an avid reader, researcher, and a passionate faculty and trainer.

Ph. D, MBA, UGC-NET

18 Years

Srivastava, S., Pathak, D., Soni, S. and Dixit, A. (2024). Does green transformational leadership reinforce green creativity? The mediating roles of green organizational culture and green mindfulness. Journal of Organizational Change Management, ahead-of-print.
https://doi.org/10.1108/JOCM-09-2023-0364

Chotia, V., Soni, S., Jain, G., & Papa, A. (2023). Barriers for adoption of green supply chain management in cement industry: an interpretive structural modelling (ISM) approach. Annals of Operations Research. Advance online publication.
https://doi.org/10.1007/s10479-023-05724-6

Chenichery Thazhath Kumar, S., Chotia, V., Soni, S., & Khandelwal, V. (2023). Impact investing in action: A framework for sustainability. International Journal of Management and Sustainability, 12(2), 245-258. DOI: 10.18488/11.v12i2.3353

Soni, S. (2019). Higher education and sustainable development: An exploration. Oorja, 17(2), 38-48. http://oorja.org.in/user/fullarticle.php?article=Mjc=

Soni, S. (2020). "Health Isn't Wealth" - An Indian Reality. Indian Journal of Public Health Research & Development, 11(6). https://doi.org/10.37506/ijphrd.v11i6.9927

Soni, S., & Jain, T. (2021). Working from home and work-family balance: A study of women educators during lockdown. Asian Women, 37(4), 99-123. https://doi.org/10.14431/aw.2021.12.37.4.99

Soni, S., & Patel, S. (2021). Gen Y B-school students and placement choices: A study of the influencing factors. Pacific Business Review International, 13(8). http://www.pbr.co.in/2021/2021_month/February/1.pdf

Soni, S., & Vijayvargy, L. (2021). Are two hands better than one?: An instructor's dilemma. Psychology and Education, 58(2), 10860-10870. http://psychologyandeducation.net/pae/index.php/pae/article/view/4090/3638

Case Studies

Trehan, D., & Soni, S. (2023). Business presentation skills: The twenty-first-century conundrum. Asian Journal of Management Cases, 0(0). https://doi.org/10.1177/09728201231195206

Soni, S., Puri, S., Pandey, S., & Jain, T. (2020). Tea Connect: Exploring new options [Case-Reference No. 9B20A059]. The Case Centre, Ivey Publishing. https://www.thecasecentre.org/products/view?id=171157

Jain, S., & Soni, S. (2019). Chikki in a new avatar-Will there be demand? FIIB Business Review, 8(4), 271-276. https://doi.org/10.1177/2319714519876764

Conference Papers

Soni, S. (2022). In Search of value. GLOGIFT 21, International Conference on Flexibility, Resilience and Sustainability, IIM Shillong, Meghalaya [21-23 April, 2022]

Research Paper (In Print)

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Soni, S. & Jain, T. (2022). Purple squirrel: Should you chase or raise? Times of India, Rajasthan Edition [11 May 2022]