Post Graduate Diploma in Management
(Retail Management)

PGDM (Retail Management)

Duration: Two-year full time

Recognition: AICTE Approved | NBA Accredited | AIU Recognized PGDM as Equivalent to MBA

PGDM (Retail Management) at Jaipuria Lucknow offers a specialized curriculum which immerses students in fundamental concepts and contemporary management techniques essential for the ever-changing Retail Industry. Over the years, the PGDM programme has evolved to encompass a strong connection with marketing strategies and contemporary e-tailing practices.

The pedagogy of the PGDM^/MBA in Retail Management includes real-world illustrations and case studies presented by experts from various industries, enabling students to connect theoretical concepts with practical work scenarios. This Retail Management programme equips students with the essential skills to either launch their careers in the retail industry or advance their existing positions.

Curriculum

Our MBA-equivalent PGDM (Retail Management) program offers a dynamic curriculum enriched by research and knowledge updates, including dual specialization options, preparing learners for the evolving retail landscape. Summer internships and live projects accelerate the learning experience. The PGDM/MBA programme in Retail Management enables students with knowledge and strategies for proficient retail management, spanning both traditional and e-commerce retail.

PGDM/MBA Course Structure in Jaipuria Institute of Management

Courses & Electives

Core Courses

Core Courses

PGDM/MBA in General Management

Accounting for Business

PGDM/MBA in Service Management

Managerial Economics

Statistics for Management

PGDM/MBA in Operations Management

Organisational Behaviour

Critical Reading and Writing

PGDM/MBA in Marketing Management

Marketing Management

GenAI for Managers

Corporate Finance

PGDM/MBA in Human Resource Management (HRM)

Managing Human Resources

Operations Management

Macroeconomics and Economic Environment of Business

Essentials of Business Analytics

Social/Rural Internship

PGDM/MBA in Finance

Business Research Methods

Management Accounting and Control

Sales Management and Business Development

Strategic Management

Innovative Workshop Courses

Design Thinking

Business Ethics and Sustainability

Public Speaking and Persuasion

Entrepreneurship

Emotional Intelligence

Electives

Our PGDM (Retail Management) program offers a dual specialization option, allowing students to tailor their learning experience. To fulfill the program requirements, students must select six courses from Specialization-I, six from Specialization-II, along with one course from Liberal Arts and one Open Elective which can be choose from any domain listed below:

MARKETING
Specialisation I
  • Fundamentals of Retail Management Specialization Core
  • Consumer Behaviour
  • Business to Business Marketing
  • Brand Management
  • Customer Relationship Management
  • Digital Marketing
  • Distribution and Channel Management
  • Global Marketing
  • Tourism and Hospitality Marketing
  • Integrated Marketing Communication
  • Marketing Analytics
  • Marketing Research
  • Marketing with Artificial Intelligence for Non-Coders
  • Pricing Strategies
  • Product and Category Management
  • Retail Marketing
  • Rural Marketing
  • Services Marketing
  • Social Media Marketing
  • Strategic Marketing
  • Franchising and Global Retailing
  • Managing Online Retail
  • Managing Private Levels
  • Merchandise and Category Management
  • Store Design and Visual Merchandising
  • Store Operations
  • Omnichannel Retail Strategy
  • Retail Analytics
  • Supply Chain Management
FINANCE & ACCOUNTING
Specialisation II
  • Advanced Corporate Finance - Specialization Core
  • Alternative Investments
  • Behavioural Finance
  • Corporate Restructuring
  • Corporate Valuation
  • Entrepreneurial and Startup Finance
  • Equity Analysis and Portfolio Management
  • Financial Derivatives and Risk Management
  • Financial Econometrics
  • Financial Institutions and Markets
  • Financial Modelling and Analysis
  • FinTech
  • Fixed Income Securities
  • Investment Banking
  • Management of Banks
  • Multinational Financial Management
  • Project Finance
  • Risk Management in Commercial Banks
  • Tax Environment of Business
  • Treasury and Forex Management
  • Wealth Management
HUMAN RESOURCE AND ORGANIZATIONAL BEHAVIOUR
Specialisation II
  • Advanced Human Resource Management - Specialization Core
  • Compensation Management
  • Competency Mapping and Assessment Centers
  • Diversity, Equity and Inclusion
  • Human Resource Analytics
  • Human Resource Information System
  • Industrial Relations and Labour Laws
  • International Human Resource Management
  • Leadership and Team Building
  • Learning and Development
  • Organizational Change and Development
  • Performance Management System
  • Talent Acquisition
  • HR Analytics
OPERATIONS AND DECISION SCIENCES
Specialisation II
  • Operations Research - Specialization Core
  • Advanced Operations Management
  • Logistics Management
  • Managing Service Operations
  • Materials and Inventory Management
  • Operations Analytics
  • Project Management
  • Supply Chain Management
  • Sustainable Operations Management
  • TQM and Lean Six Sigma
  • Retail Service Operations Management
  • Supply Chain Analytics
BUSINESS ANALYTICS
Specialisation II
  • Python for Business Analytics - Specialization Core
  • Advanced Machine Learning
  • Artificial Intelligence
  • Business Forecasting
  • Business Intelligence for Decision Making
  • Cloud Computing and Business Management
  • Data Visualization
  • Digital Transformation
  • Gen AI for Managers
  • Machine Learning
  • Retail Analytics
  • Supply Chain Analytics
  • Text Analytics and NLP
  • HR Analytics
  • Operations Analytics
LIBERAL ARTS
  • French Language
  • Introduction to Philosophy
  • Positive Psychology and Happiness
  • Society and Culture
ECONOMICS & IB
  • ESG Reporting and Risk Analysis
 
GENERAL MANAGEMENT AND STRATEGY
  • Consulting for Managers
 

*The pool of electives is indicative and may differ from campus to campus. The electives may subject to change as per academic and industry requirement.

Specialisation

Dual Specialisation
  • 6 courses from Specialization-I
  • 6 courses from Specialization-II
  • 1 course from Liberal Arts
  • 1 elective which can be chosen from any domain

Single Specialisation

  • Minimum 9 courses from Super Specialization
  • 2 courses from Liberal Arts
  • 4 courses from any domain except Liberal Arts

Specialisation offered: Marketing, Finance, HR, Operations Management, Business Analytics, Business Strategy and Economics

Note: The specialization and course structure may change as per industry requirements and AICTE guidelines.

Programme Educational Objectives

Programme Level Outcomes

Top 10 Reasons to Join PGDM Courses @ Jaipuria

One Jaipuria Edge

1

29 Years Of Excellence

2

AACSB Accredited Institute

3

Top Ranked Management Institutes - NIRF 2024

4

NBA Accredited & AIU Recognised

5

Graded Autonomy By AICTE

6

Highest Package 36 Lacs Per Annum

7

275+ Recruiters

8

15000+
Alumni

9

150+ Experienced Faculty with Extensive Research

10

One Jaipuria Edge

1

29 Years of Excellence

2

AACSB Accredited Institute

3

Top Ranked Management Institutes - NIRF 2024

4

NBA Accredited & AIU Recognised

5

Graded Autonomy By AICTE

6

Highest Package 36 Lacs Per Annum

7

275+ Recruiters

8

15000+ Alumni

9

150+ Experienced Faculty with Extensive Research

10

*combined stats for all 4 campuses.

The hostel experience at Jaipuria Institute of Management was an unforgettable one

Jaipuria Institute of Management, is a place where you will learn the art of leadership.

The faculty is very helpful and supportive, the students are brilliant and friendly.

They make you believe in yourself and your abilities. And they do that by giving you the right kind of training, mentoring, and guidance.

The learning experience at Jaipuria is holistic; it encompasses all aspects of life like fun, academics and growth.

Jaipuria Institute of Management has been one of the best decisions I have made in my life. I have grown as a person and a professional.

Know more about the detailed programme
expenses, scholarships, other student
financial aids and loans.

Abhishek Gupta

Partner Lead
Automotive, Supply Chain & Transportation Industries
World Economic Forum, Geneva
Switzerland
Alumnus 2005

Ajaya Sharma

Senior Vice President
Capital Market Communication Group
Adfactors PR
Alumnus 2005

Manish Bahadur

Vice President
HCL Technologies
Alumnus 2000

Praveer Singh

General Manager
Inox Wind Ltd.
Alumnus 2004

Rosaline Biswal

DGM - HR
GRIDCO LIMITED
Alumna 2000

Surabhi Singh

National Social Commerce Lead
Digital Platforms
Bajaj Finserv
Alumna 2004

Apoorva Awasthi

Senior Manager
HR Operations
Shoppers Stop
Alumna 2013

Manoj Pandey

Director
Full Stack AI Solutions
Accenture
Alumnus 1999

Somit Chitrey

Global Head
Fraud Risk - Lending, Partnerships and Digital Assets for CPBB
Standard Chartered Bank
Alumnus 2004

Kushagra Saxena

Assistant Manager (SA2)
UK Digital Audit PwC
Alumnus 2019
Abhishek Gupta
Partner Lead
Automotive, Supply Chain
and Transportation Industries
World Economic Forum, Geneva, Switzerland
Alumnus 2005
Ajaya Sharma
Senior Vice President-
Capital Market Communication Group
Adfactors PR
Alumnus 2005
Manish Bahadur
Vice President
HCL Technologies
Alumnus 2000
Praveer Singh
General Manager
Inox Wind Ltd.
Alumnus 2004
Rosaline Biswal
DGM-HR
GRIDCO LIMITED Alumna 2000
Surabhi Singh
National Social Commerce Lead
Digital Platforms Bajaj Finserv
Alumna 2004
Apoorva Awasthi
Senior Manager
HR Operations
Shoppers Stop
Alumna 2013
Manoj pandey
Director
Full Stack AI Solutions
Accenture
Alumnus 1999
Somit Chitrey
Global Head Fraud Risk- Lending, Partnerships and Digital Assets for CPBB
Standard Chartered Bank
Alumnus 2004
Kushagra Saxena
Assistant Manager (SA2)
UK Digital Audit PwC
Alumnus 2019
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