Duration: Two-year full time
Recognition: AICTE Approved | NBA Accredited | AIU Recognized PGDM as Equivalent to MBA
PGDM (Retail Management) at Jaipuria Lucknow offers a specialized curriculum that immerses students in fundamental concepts and contemporary management techniques essential for the ever-changing Retail Industry. Over the years, the program has evolved to encompass a strong connection with marketing strategies and contemporary e-tailing practices.
The pedagogy of the PGDM^/MBA in Retail Management includes real-world illustrations and case studies presented by experts from various industries, enabling students to connect theory with practical work scenarios. This Retail Management program equips students with the essential skills to either launch their careers in the retail industry or advance their existing positions.
Our MBA-equivalent PGDM (Retail Management) program offers a dynamic curriculum enriched by research and knowledge updates, including dual specialization options, preparing learners for the evolving retail landscape. Summer internships and live projects accelerate the learning experience. The programme enables students with knowledge and strategies for proficient retail management, spanning both traditional and e-commerce retail.
*The pool of electives is indicative and may differ from campus to campus. The electives may subject to change as per academic and industry requirement.
Specialisation offered: Marketing, Finance, HR, Operations Management, Business Analytics, Family Business & Entrepreneurship
Note: The specialization and course structure may change as per industry requirements and AICTE guidelines.