Asst Dean Student Affairs
Location: Jaipuria Indore
Dr. Rekha Attri has a rich experience of more than seventeen years as an academician, a researcher, and a trainer. She was awarded her Ph.D. from the University of Petroleum and Energy Studies (UPES), Dehradun and her research topic was to study the customer-based brand equity of oil marketing companies. Her core strength lies in the areas of Brand Management. She has been the course leader for Sales Marketing and Business Development, Consumer Behaviour, Distribution, and Channel Management and Customer Relationship Management. She has worked on consulting assignments and has conducted workshops and FDPs for the faculty members of government institutes, the sales team of Tata Steel.
Her areas of consulting and research interest include Performance Management for Self and Organization, Brand Management & Personal Branding, Service Quality, Spiritual Intelligence and Emotional Intelligence at Work, Time Management Skills, Business Communication & Interpersonal Skills, Change Management, Creativity at Workplace, She has reviewed the book on Brand Management and Rural Marketing for Oxford Publication India Ltd. She has also developed content for Australian Technical & Management College.