Curriculum
The PGDM (Service Management) offers you with super specialization in the sector of your choice. You have the flexibility to choose a combination of 10 electives, 4 from the focused sectors along with the rest from a bouquet of electives.
Dual specialisation in any other functional area of management by choosing 4 electives, such as Marketing, HR, Information System, Finance Services and Operations Management.
Super specialisation in Service Management by choosing 6 electives.
Sector specialisation by opting for 3 out of the above 6 electives from any one of the following sector.
Consulting • Banking & Financial Services • Retail Management
I decided to do PGDM program in service management at Jaipuria mainly because of the course structure as well as Jaipuria rankings. I am totally satisfied and happy with the decision I made. The course is designed in a way that it gives you a very concise and compact study experience. The split of electives undoubtedly gives an edge and insight.
Bhusan Patnaik
Area Business Manager at Mahindra Finance
Alumnus 2014
Courses & Electives
Gain a deep understanding of the fundamental concepts of retail marketing. Build career for a range of roles in retail industry.
CORE COURSES
- Finance
- Human Resources
- Marketing
- Business Communications
- Strategy
- Information System
- Economics and International Business
WORK SHOP COURSES
- Design Thinking
- Entrepreneurship
- Busness Simulations
- Professional Ethics
- Business Environmental and Social Sustainability
ELECTIVES
- B2B Marketing
- Brand Management
- Consumer Behaviour
- Customer Experience Management
- Customer Relationship Management
- Digital Marketing
- Distribution & Channel Management
- Franchising and Global Retailing
- Integrated Marketing Communications
- International Marketing
- Managing Online Retail
- Managing Private Labels
- Marketing Analytics
- Marketing Management
- Marketing of Financial Services
- Marketing on Internet, Social Media & Mobile
- Marketing Research
- Merchandise Buying
- Online Branding & Reputation Marketing
- Price Analytics
- Pricing Strategies
- Retail Marketing
- Rural Marketing
- Sales Management and Business Development
- Services Marketing
- Social Media Marketing
- Strategic Marketing
- Accounting for Business
- Advanced Corporate Finance
- Alternative Investments
- Banking Operations & Credit Analysis
- Behavioural Economics
- Behavioural Finance
- Corporate Finance
- Corporate Restructuring
- Corporate Valuation
- Environmental Economics
- Financial Derivatives & Risk Management
- Financial Econometrics Using R
- Financial Markets & Services
- Financial Modelling & Analysis
- Fintech
- Fixed Income Securities
- International Finance
- Investment Banking
- Investment Management
- Management Accounting and Control
- Micro Finance
- Multinational Financial Management
- Project Finance
- Risk Management in Commercial Banks
- Tax Environment of Business
- Wealth Management
- Advanced Operations Management
- Artificial Intelligence
- Business Forecasting
- Business Research Methods
- Consultancy Management
- Enterprise Resource Planning
- Logistics Management
- Managing Service Operations
- Materials and Inventory Management
- Operations Management
- Operations Research
- Operations Strategy
- Optimization Techniques in Service Operations
- Project Management
- Service Operations Management
- Statistics for Management
- Supply Chain Management
- Sustainable Operations Management
- TQM & Lean Six Sigma
- Advanced Human Resource Management
- Compensation Management
- Competency Mapping and Assessment Centers
- Diversity and Inclusion at workplace
- Emotional Intelligence
- HR Analytics
- Human Resources Information Systems
- Industrial Relations & Labour Laws
- International Human Resource Management
- Leadership & Team Building
- Learning & Development
- Managing Human Resources
- Negotiation Skills
- Organisational Change and Development
- Organizational Behaviour
- Organizational Change & Development
- Performance Management System
- Talent Acquisition
- Analytical Techniques for Business
- Applied Analytics Modelling
- Applied Multivariate Data Analysis
- Artificial Intelligence
- Big Data & NLP
- Block Chain Analytics
- Business Forecasting
- Business Intelligence
- Consultancy Management
- E-Commerce
- Essentials of Business Analytics
- HR Analytics
- Machine Learning
- Operations Analytics
- Programming for Business Analytics
- Python for Business Analytics
- Social Media Analytics
- Supply Chain Analytics
- Web and Social Media Analytics
- Consumer Behaviour
- Customer Relations Management
- Demand Forecasting
- Distrubution & Channel Management
- Excellence in Retailing
- Franchising and Global Retailing
- Luxury Retail
- Mall Management & Event Management
- Managing Online Retail
- Managing Private Labels
- Merchandise Buying
- Merchandising
- New Store Planning
- Retail Analytics
- Retail Branding and Promotion
- Retail Buying
- Retail Store Management
- Rural Retailing
- Store Design and Visual Merchandising
- Store Operations
- Ware House Design Management
- A life of Happiness and Fulfillment
- Classical Sociological Theory
- Content Management and Strategy
- Culture, Creativity and Market
- Developing Resilience Skills
- Digital Storytelling
- Every Day Mathematics
- Foundations of Positive Psychology
- Foreign Language - French / German / Spanish
- Human Values
- Image Management and Personal Branding
- Indian Literature in English
- Indian Philosophy / Indian Scripture
- Life Lessons / Life Skills for Career Success
- Management Wisdom as in Indian Scriptures
- Modern History of India
- Panchatantra and Management
- Psychological Communication
- Role of Poetry in Freedom Struggle
- Social Norms and Social Change
- Socio-Cultural Perspectives – An Indian Context
- Yoga: History & Understanding
Dual Specialisation
- 7 courses from Super Specialization Area
- 6 courses from Other Specialization
- 2 courses from Liberal Arts
Single Specialisation
- Minimum 9 courses from Super Specialization
- 2 courses from Liberal Arts
- 4 courses from any domain except Liberal Arts
Specialisation offered; Marketing, Finance, HR, Operations Management & Business Analytics
Super Specialisation offered; Marketing, Service Management, Financial Services, Retail Management
Note: The specialization and course structure may change as per industry requirement and AICTE guidelines.
*Excluding PGDM(SM) at Jaipur
