PGDM/MBA in Service Management with India's Best MBA Colleges, Jaipuria Institute of Management

POST GRADUATE DIPLOMA IN MANAGEMENT

Service Management

Jaipuria’s MBA equivalent PGDM program in Service Management exposes students to theories and practices of various functional areas of management in the context of service. The program focuses on creating and nurturing service-mindedness, service blueprint, and service operations. It further enables our students to take on any role in Service Industry.

Duration: Two-year full time

Recognition: AICTE approved, NBA* Accredited, AIU* recognized PGDM courses as equivalent to MBA

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Curriculum

The PGDM (Service Management) offers you with super specialization in the sector of your choice. You have the flexibility to choose a combination of 10 electives, 4 from the focused sectors along with the rest from a bouquet of electives.

Dual specialisation in any other functional area of management by choosing 4 electives, such as Marketing, HR, Information System, Finance Services and Operations Management.

Super specialisation in Service Management by choosing 6 electives.

Sector specialisation by opting for 3 out of the above 6 electives from any one of the following sector.

Consulting • Banking & Financial ServicesRetail Management

MBA / PGDM Course structure in India's best colleges

I decided to do PGDM program in service management at Jaipuria mainly because of the course structure as well as Jaipuria rankings. I am totally satisfied and happy with the decision I made. The course is designed in a way that it gives you a very concise and compact study experience. The split of electives undoubtedly gives an edge and insight.

Bhusan Patnaik

Area Business Manager at Mahindra Finance
Alumnus 2014

Courses & Electives

Gain a deep understanding of the fundamental concepts of retail marketing. Build career for a range of roles in retail industry.

CORE COURSES

  • Finance
  • Human Resources
  • Marketing
  • Business Communications
  • Strategy
  • Information System
  • Economics and International Business

WORK SHOP COURSES

  • Design Thinking
  • Entrepreneurship
  • Busness Simulations
  • Professional Ethics
  • Business Environmental and Social Sustainability

ELECTIVES

Sales and Marketing
  • B2B Marketing
  • Brand Management
  • Consumer Behaviour
  • Customer Experience Management
  • Customer Relationship Management
  • Digital Marketing
  • Distribution & Channel Management
  • Franchising and Global Retailing
  • Integrated Marketing Communications
  • International Marketing
  • Managing Online Retail
  • Managing Private Labels
  • Marketing Analytics
  • Marketing Management
  • Marketing of Financial Services
  • Marketing on Internet, Social Media & Mobile
  • Marketing Research
  • Merchandise Buying
  • Online Branding & Reputation Marketing
  • Price Analytics
  • Pricing Strategies
  • Retail Marketing
  • Rural Marketing
  • Sales Management and Business Development
  • Services Marketing
  • Social Media Marketing
  • Strategic Marketing
Finance
  • Accounting for Business
  • Advanced Corporate Finance
  • Alternative Investments
  • Banking Operations & Credit Analysis
  • Behavioural Economics
  • Behavioural Finance
  • Corporate Finance
  • Corporate Restructuring
  • Corporate Valuation
  • Environmental Economics
  • Financial Derivatives & Risk Management
  • Financial Econometrics Using R
  • Financial Markets & Services
  • Financial Modelling & Analysis
  • Fintech
  • Fixed Income Securities
  • International Finance
  • Investment Banking
  • Investment Management
  • Management Accounting and Control
  • Micro Finance
  • Multinational Financial Management
  • Project Finance
  • Risk Management in Commercial Banks
  • Tax Environment of Business
  • Wealth Management
Operations Management
  • Advanced Operations Management
  • Artificial Intelligence
  • Business Forecasting
  • Business Research Methods
  • Consultancy Management
  • Enterprise Resource Planning
  • Logistics Management
  • Managing Service Operations
  • Materials and Inventory Management
  • Operations Management
  • Operations Research
  • Operations Strategy
  • Optimization Techniques in Service Operations
  • Project Management
  • Service Operations Management
  • Statistics for Management
  • Supply Chain Management
  • Sustainable Operations Management
  • TQM & Lean Six Sigma
Human Resources
  • Advanced Human Resource Management
  • Compensation Management
  • Competency Mapping and Assessment Centers
  • Diversity and Inclusion at workplace
  • Emotional Intelligence
  • HR Analytics
  • Human Resources Information Systems
  • Industrial Relations & Labour Laws
  • International Human Resource Management
  • Leadership & Team Building
  • Learning & Development
  • Managing Human Resources
  • Negotiation Skills
  • Organisational Change and Development
  • Organizational Behaviour
  • Organizational Change & Development
  • Performance Management System
  • Talent Acquisition
Business Analytics
  • Analytical Techniques for Business
  • Applied Analytics Modelling
  • Applied Multivariate Data Analysis
  • Artificial Intelligence
  • Big Data & NLP
  • Block Chain Analytics
  • Business Forecasting
  • Business Intelligence
  • Consultancy Management
  • E-Commerce
  • Essentials of Business Analytics
  • HR Analytics
  • Machine Learning
  • Operations Analytics
  • Programming for Business Analytics
  • Python for Business Analytics
  • Social Media Analytics
  • Supply Chain Analytics
  • Web and Social Media Analytics
Retail Management
  • Consumer Behaviour
  • Customer Relations Management
  • Demand Forecasting
  • Distrubution & Channel Management
  • Excellence in Retailing
  • Franchising and Global Retailing
  • Luxury Retail
  • Mall Management & Event Management
  • Managing Online Retail
  • Managing Private Labels
  • Merchandise Buying
  • Merchandising
  • New Store Planning
  • Retail Analytics
  • Retail Branding and Promotion
  • Retail Buying
  • Retail Store Management
  • Rural Retailing
  • Store Design and Visual Merchandising
  • Store Operations
  • Ware House Design Management
Liberal Arts
  • A life of Happiness and Fulfillment
  • Classical Sociological Theory
  • Content Management and Strategy
  • Culture, Creativity and Market
  • Developing Resilience Skills
  • Digital Storytelling
  • Every Day Mathematics
  • Foundations of Positive Psychology
  • Foreign Language - French / German / Spanish
  • Human Values
  • Image Management and Personal Branding
  • Indian Literature in English
  • Indian Philosophy / Indian Scripture
  • Life Lessons / Life Skills for Career Success
  • Management Wisdom as in Indian Scriptures
  • Modern History of India
  • Panchatantra and Management
  • Psychological Communication
  • Role of Poetry in Freedom Struggle
  • Social Norms and Social Change
  • Socio-Cultural Perspectives – An Indian Context
  • Yoga: History & Understanding

Dual Specialisation

  • 7 courses from Super Specialization Area
  • 6 courses from Other Specialization
  • 2 courses from Liberal Arts

Single Specialisation

  • Minimum 9 courses from Super Specialization
  • 2 courses from Liberal Arts
  • 4 courses from any domain except Liberal Arts

Specialisation offered; Marketing, Finance, HR, Operations Management & Business Analytics
Super Specialisation offered; Marketing, Service Management, Financial Services, Retail Management

Note: The specialization and course structure may change as per industry requirement and AICTE guidelines.

*Excluding PGDM(SM) at Jaipur

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