India’s $10B quick-commerce sector demands MBA talent. Jaipuria equips students with the skills to lead in supply chain, marketing & analytics.
India’s $10B quick-commerce sector demands MBA talent. Jaipuria equips students with the skills to lead in supply chain, marketing & analytics.
Tea Connect’s Brew for Business Expansion The case discusses the entrepreneurial dilemma of Kishan Jainani, the founder of Tea Connect, a chain of five tea cafes across Rajasthan. Tea Connect was thriving with an annual sales revenue of INR48.1 million in 2019, despite a general sentiment of inflation hurting most industries. Jainani had ambitious goals …
Meesho’s Pivot: From Social Commerce to E-Commerce This case delves into Meesho's pivotal decision to transition from a social commerce to a Business-to-Everyone (B2E) model in the Indian e-commerce sector, In 2021, Meesho, a social commerce company, established in 2015 by Vidit Aatrey and Sanjeev Barnwal, faced a pivotal strategic decision. Initially designed to empower …
Balancing Ethics & Growth: EcoTress’s Strategy Dilemma EcoTress, founded by Suresh Singhania in 2020 during the COVID-19 pandemic, specializes in ethically sourced, 100% virgin human hair products. These products are primarily sold through e-commerce platforms and the company’s website, where its values of ethical sourcing and sustainability are emphasized. EcoTress has successfully positioned itself as …
Health Insurance & Inpatient Care Access in India In India, equitable and affordable access to care is a fundamental policy concern with a low public health expenditure (1.15% of gross domestic product) and high out-of-pocket health expenditure (OOPE) (50.6% of health expenditure). Several health insurance programmes have been launched in India to improve accessibility to …
The Cleanest City in India for 7 Years in a Row: How did Indore pull it off? The announcement of the Clean India Mission on 2 October 2014 by the Hon’ble Prime Minister of India, Mr. Narendra Modi, was a historic occasion for the country. In addition to placing cleanliness at the top of the …
Alumni Networking: A Key to MBA Career Success In the fast-paced business world, success is often determined by the strength of professional networks. For MBA graduates, alumni networking plays a crucial role in career advancement, mentorship, entrepreneurial support, and industry insights. The Jaipuria Institute of Management, one of the best MBA institutes in India, understands …
The MBA degree remains one of the most sought-after qualifications for aspiring business leaders, but the rapidly evolving corporate landscape demands more than just a generic management education. As industries pivot toward digitization, sustainability, and innovation, choosing the right MBA specialization has become critical to securing a competitive edge. For students targeting 2025 and beyond, …
Al-Chef Cafeteria’s Post-Pandemic Survival & Growth The pandemic was ebbing as Mr. Ali Arif, a partner at Al-Chef Cafeteria in Patna, Bihar, observed the city's once vibrant streets with concern. This capital city of Bihar has seen a significant rise in the fast-food market. Driven by the adventurous tastes of the younger generation, Al-Chef Cafeteria …
In the competitive travel and tour industry, thorough customer understanding is essential for differentiation and success. Companies in this sector utilize frequent surveys and analytic tools to know their customer's travel habits, past experiences (good or bad), demographics, budget, health, accessibility needs, travel companions, and other cultural interests. This helps them offer customized choices to …
