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Jaipuria Institute of Management Rises in NIRF 2025 Rankings

In the NIRF 2025 Management Rankings, Jaipuria Institute of Management strengthens its national standing: Noida climbs to 41, Lucknow to 67, Jaipur to 74, while Indore maintains its 101–125 position, reaffirming Jaipuria as one of India’s top B-schools.

why MBA Course for Engineering Students

In today's competitive professional landscape, the question of whether engineering graduates should pursue an MBA has become increasingly pertinent. Embarking on an MBA journey after engineering unveils a dynamic blend of technical prowess and managerial acumen. The cross-disciplinary transition equips engineering students with a holistic skill set, fostering problem-solving abilities, strategic thinking, and leadership qualities. …

Brewing Success: Strategic Expansion Paths for Tea Connect

Tea Connect’s Brew for Business Expansion The case discusses the entrepreneurial dilemma of Kishan Jainani, the founder of Tea Connect, a chain of five tea cafes across Rajasthan. Tea Connect was thriving with an annual sales revenue of INR48.1 million in 2019, despite a general sentiment of inflation hurting most industries. Jainani had ambitious goals …

Prepare for MBA Entrance Exams with a Full-Time Job

Crack MBA Entrance Exams like CAT, XAT, CMAT, NMAT, SNAP – Even with a Full-Time Job Balancing a demanding full-time job while preparing for competitive MBA entrance exams such as CAT, XAT, CMAT, NMAT, or SNAP may appear overwhelming at first. However, with a well-structured plan and disciplined execution, it's not only possible—but highly achievable. …

Meesho Transformation form Social Commerce to e-Commerce

Meesho’s Pivot: From Social Commerce to E-Commerce This case delves into Meesho's pivotal decision to transition from a social commerce to a Business-to-Everyone (B2E) model in the Indian e-commerce sector, In 2021, Meesho, a social commerce company, established in 2015 by Vidit Aatrey and Sanjeev Barnwal, faced a pivotal strategic decision. Initially designed to empower …

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