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MBA-PGDM Course in Lucknow, Noida, Jaipur, Indore, Jaipuria Institute of Management



Post Graduate Diploma in Management (PGDM) programm at Jaipuria is recognised as equivalent to MBA by Association of Indian Universities. This MBA programm is key to a career in business management. Well established and perfected over a period of time. Our PGDM course is designed in the context of the ever-evolving business world. Its Industry centric curriculum packed with live projects, case studies will edge you with dual specialization in any of the functional areas of management viz; Marketing, Finance, HR, Information System, and Operations.

Duration: Two-year full time

Recognition: AICTE approved, NBA Accredited, AIU recognized PGDM as equivalent to MBA.

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PGDM^-MBA Courses Curriculum

The MBA equivalent PGDM course curriculum is dynamic & enriched by research with continues up-gradation of knowledge. Our suite of 37 courses coupled with dual specialization in the second year stimulates and prepares learners for the long haul. Summer internship and live projects further accelerate you learning curve.

MBA / PGDM Course structure
PGDM Courses in Top MBA College

In the hospitality industry, today the customer is online. I have had the opportunity to work with all three channels as part of my profile-hoteliers, customer and the platform that aggregates. Currently I manage key accounts for OYO and i think being proactive, aggressive and aware of the industry are important to success in life.
To me Jaipuria is much more than a B-school, it’s an institution that moulds entire personality. It has not only helped me academically but truly helped me better understand myself and my capabilities.

Nidhi Goyal

Sr. Manager Business Development, Oyo Rooms

Former Sr. Business Manager,
Alumnus 2014

PGDM^/MBA Course & Electives

Gain a deep understanding of the fundamental concepts and business intricacies. Build a career for a range of roles and industries with core PGDM courses in finance, marketing, operations, human resources, and strategy in the context of a rapidly changing business landscape. Further, your choice of electives will enable you to specialize your program.


  • Finance
  • Human Resources
  • Marketing
  • Business Communications
  • Strategy
  • Information System
  • Economics and International Business
General Management

General Management (Courses that are listed as GM Courses)

  • Strategic Management
  • Simulation in Strategy
  • Professional Ethics
  • Design Thinking
  • Business & Social Sustainability
  • Entrepreneurship
  • Industry Analysis
  • Jai Care – The Social Immersion Program

Economics (Sub-area)

  • Managerial Economics
  • Business & Economic Environment

Business Communication (Sub- area)

  • Business Text Analysis
    • Professional Spoken Communication
    • Applied Managerial Communication

    *The pool of electives is indicative and may differ from campus to campus. The electives may subject to change as per academic and industry requirement.


    • Design Thinking
    • Entrepreneurship
    • Simulation in Strategy
    • Professional Ethics
    • Business Environmental and Social Sustainability

    *The pool of electives is indicative and may differ from campus to campus. The electives may subject to change as per academic and industry requirement.


    • Fundamentals of Marketing (1.5 Credits)
    • Marketing Management (3 Credits)
    • Sales Management and Business Development (3 Credits)
    • Consumer Behaviour (Compulsory elective 3 Credits)
    • Distribution & Channel Management (3 Credits)
    • Retail Marketing (3 Credits)
    • Digital Marketing (3 Credits) (OPEN)
    • Marketing Planning and Control (3 Credits) (OPEN)
    • Marketing Research (3 Credits)
    • Customer Relationship Management (3 Credits)
    • Services Marketing (3 Credits)
    • Marketing Analytics (3 Credits) Pre-requisite: B+ and above grade in SFM and DAS
    • Consumer Driven Social Media Marketing (3 Credits)
    • Rural Marketing (3 Credits) (OPEN)
    • B2B Marketing (3 Credits)
    • Advanced Marketing Research (3 Credits)
    Term III
    • Advanced Corporate Finance
    Term IV
    • Financial Derivatives & Risk Management
    • Investment Management
    • Financial Modelling and Analysis
    • Financial Markets and Services
    • Commercial Banking
    Term V
    • Fixed Income Securities
    • FixedWealth Management
    • FixedBanking Operation (1.5 Credit)
    • FixedCredit Analysis (1.5 credit)
    • FixedRural Banking & Micro Finance
    • FixedInternational Financial Management
    Term VI
    • Corporate Restructuring
    • Financial Statement Analysis
    Human Resources Management
    Term III
    • Advance HRM
    Term IV
    • Talent Acquisition
    • Performance Management Systems
    • Employee Relations and Labour Laws
    • HR Analytics
    Term V
    • Learning and Development
    • Compensation Management and Reward Systems
    • Human Resources Information Systems
    • Leadership and Team Building
    Term VI
    • Negotiation Skills
    • Cross Cultural Communication
    • Organisation Change and Development
    Business Analytics
    Term III
    • Fundamentals of Business Analytics (Compulsory elective)
    Term IV
    • Business Intelligence for Decision Making (Open Elective)
    • E-commerce (open Elective)
    • Data Visualization Techniques
    • Data Mining and Predictive Analytics
    • HR Analytics
    Term V
    • Text Mining and Social Media Analytics
    • Advance Business Analytics
    • Reinventing Business using Machine Learning
    • Marketing Analytics (cross functional) *
    • Retail Analytics (cross functional)
      *Participant can opt either Marketing Analytics or Retails Analytics
    Term VI
    • Business Data Manipulation
    • Cloud Computing
    • Time Series Forecasting
    • Reinventing Business using AI, ML and IOT (Open Elective)
    • Knowledge Management and Big data in Business
    • Supply Chain Analytics(cross functional)
    International Business
    • International Business
    • Doing Business with Emerging Economies
    • Applied Econometrics for Managers
    • Global Business Environment
    • Management of MNCs
    • Export/Import Procedures & Documentation
    • International Finance
    • International Human Resource Management
    • International Marketing
    Operations Management
    • Operations Management (Core)
    • Operations Research (Compulsory Elective)
    • Supply Chain Management (Open)
    • Operations Research (Open)
    • Materials & Inventory Management
    • Management of Service Operations
    • Supply Chain Analytics Total Quality Management
      Logistics Management
      Project management
    Business Communication
    • Workplace Etiquette
    • Cross-cultural Communication
    • Persuasive and Assertive Communication
    • Digital Media Communication
    • Internal Communication
    • Negotiation Skills
    • Career Advancement through Personal
    • Effectiveness – Specialisation Core
    General Management
    • Analysis For Managerial Decision Making
    • Communication for Enhancing Professional Competence
    • Communication through the Eyes of Theatre
    • Management Lessons through Indian Scriptures
    • Negotiation Skills
    • Self Defense
    • Emotional Intelligence And Managerial Effectiveness
    • International Trade Operations & Documentation
    • Creative Content Writing
    • International Business
    • Behavioral Economics
    • Applied Econometrics
    • Languages (French, German)
    • Cross-Cultural Communication

    *The pool of electives is indicative and may differ from campus to campus. The electives may subject to change as per academic and industry requirement.

    Dual Specialisation

    • 6 courses from Specialization-I
    • 6 courses from Specialization-II
    • 2 courses from Liberal Arts
    • One elective which can be chosen from any domain except Liberal Arts

    Single Specialisation

    • Minimum 9 courses from any Specialization
    • 2 courses from Liberal Arts
    • 4 courses from any domain except Liberal Arts

    Note: The specialization and course structure may change as per industry requirement and AICTE guidelines.

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    India's Top Business Management School for PGDM

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