starts STARTS ON July 02, 2022 Application Deadline: June 30, 2022
starts DURATION 10 Weekends Every Saturday 4 hours
starts PROGRAMME FEE Rs. 26550 /- ( Rs. 22500 + 18% GST)
starts ELIGIBILITY Any Graduate/ Diploma holder

About Programme

The exponential growth of data both structured and unstructured is compelling organizations to shift their focus towards Business Analytics (BA) for making strategic decisions. Business Analytics is about the process of turning data into actionable insights using variety of scientific tools and techniques, and making sound decisions that will generate value for the company

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Pedagogy

Every session is designed to be highly interactive with lectures and practical exercises intended to provide participants with an opportunity to improve their skill set in the field of business analytics.

Programme Modules

  • Concept of key performance indicators or KPI’s
  • Data and management of data KIP’s
  • Visualizing KPI’s: Dash boarding & Story Telling
  • Getting started with python
  • Basics programing concept
  • Python data types
  • Working with dataframes
  • Importance of social media and digital marketing
  • Social media text analytics
  • Social media networks analytics
  • Social media action analytics
  • Search engine optimization
  • Social media marketing strategy
  • Introduction to Machine learning
  • Data Preprocessing & Exploration
  • Supervisedlearning techniques
  • Unsupervised learning techniques
  • To introduce and demonstrate the power of Business analytics .
  • To enable the participants to learn and appreciate the use of data analysis techniques to solve real- world business problem.
  • To enable participants to derive useful insights from the data for effective decision-making.

Program Objective

  • To provide immersive learning journey in the area of data analysis, business intelligence and their real- world applications across sectors/functions.
  • To outpace the competition by leveraging Business Analytics and to develop data-driven decision- making.
  • Solving business problems by using descriptive, predictive & prescriptive methods of analytics
  • Gain actionable insights from industry-oriented curriculum.
  • To sharpen strategic outlook of participants by understanding data-driven solutions to complex business problems
  • Learning from experienced and renowned Jaipuria faculty to explore in-demand ML techniques in business and their applications.

Learning Outcomes

After attending the program, participants will be able to:

  • Understand collection and preparation of suitable data for analysis.
  • Gather Business Insights by analysing data, using analytics tools.
  • Usedata-driven decision-making techniques to make more informed business decisions.
  • Learn & apply ML techniques in day-to-day working to solve business problem

Eminent Experts

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Dr. DN Pandey

Director- Jaipuria Noida
Ph.D in Enterprise Risk Management

TEACHING/ RESEARCH AREAS

Finance & Economics, Banking, Innovation & Excellence


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Dr. Deepankar Chakrabarti

Professor & Dean (Research)
M.Sc., IIT, Kharagpur, Ph.D.- Jamia Millia Islamia, New Delhi

TEACHING/ RESEARCH AREAS

Business Analytics (AI/ML), Geographic Information System, Research Methodology Knowledge Management, Spatial Analytics, Natural Resource Management, Artificial Intelligence/Machine Learning

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Dr. Shivani Bali

Professor
Ph. D., M. Sc. (Operational Research), University of Delhi, MBA (Information Technology)

TEACHING/ RESEARCH AREAS

Business Analytics, Data Mining, Operations and Supply Chain Analytics, Blockchain


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Dr. Renuka Mahajan

Assistant Professor
Ph.D. (Computer Science & Engineering)

TEACHING/ RESEARCH AREAS

Data Mining, E-business, Business Analytics, IT




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