PGDM^/MBA ADMISSION
INFORMATION
^AIU Recognized PGDM courses Equivalent to MBA
Associate Professor
CONTACT
Email: vranda.jain@jaipuria.ac.in
Location: Jaipuria Noida
RESEARCH AREAS
International Trade, Sustainable development, Global Value Chains, Industry 4.0, Socio Economic Policy Analysis
TEACHING AREAS
Managerial Economics & Macro Economic Environment
Dr. Vranda Jain is an academician, interdisciplinary researcher, trainer and administrator with more than 15 years of experience in academic and government settings, based in New Delhi, India. Currently, she is associated with Jaipuria Institute of Management, Noida as an Economics faculty. Prior to this, she served the country’s apex body of social science research, the Indian Council of Social Science Research (ICSSR), Ministry of Education, New Delhi as Deputy Director (Research). Dr Jain has conducted training programs and workshops for the Policy Modelling Association for Inclusive Development (PMAID), Royal Government of Bhutan, and Tata Trent on topics like Circular Economy, Market Competition, and Government Budgeting. She is a member of the Incubator Seed Management Committee of STEP, which is registered under the Start-Up India Seed Fund Scheme. She has presented numerous papers at various international and national Conferences. Her research papers are published in reputed refereed journals like Computers and Industrial Engineering (Science Direct), Journal of Enterprise Information Management (Emerald), Tourism Recreation Research (Taylor & Francis), and others. She is also a reviewer for some of the prestigious international journals published by Elsevier and Emerald. Her research interest includes International Trade, Sustainable development, Global Value Chains, Industry 4.0 and Socio- Economic Policy Analysis.
Ph.D, UGC-NET, M.A.(Economics), B.A Economics (Hons)
More than 15 years
Papers Published in Peer Reviewed Journals (ABDC, SCOPUS, and WoS)
Sariyer, G., Mangla, S. K., Kazancoglu, Y., Jain, V., & Ataman, M. G. (2023). Data-driven decision making for modeling COVID-19 and its implications: A cross-country study. Technological Forecasting and Social Change, 197(1), 122886. DOI:10.1016/j.techfore.2023.122886
El Jaouhari, A., Arif, J., Samadhiya, A., Kumar, A., Jain, V., & Agrawal, R. (2023). Are metaverse applications in Quality 4.0 enablers of manufacturing resiliency? An exploratory review under disruption impressions and future research. The TQM Journal, ahead-of-print. https://doi.org/10.1108/TQM-06-2023-0181
Agrawal, R., Agrawal, S., Samadhiya, A., Kumar, A., Luthra, S., & Jain, V. (2023). Adoption of green finance and green innovation for achieving circularity: An exploratory review and future directions. Geoscience Frontiers, 101669. Advance online publication. https://doi.org/10.1016/j.gsf.2023.101669https://doi.org/10.1016/j.gsf.2023.101669
Kumar, A., Mani, V., Jain, V., Gupta, H., & Venkatesh, V. G. (2023). Managing healthcare supply chain through artificial intelligence (AI): A study of critical success factors. Computers & Industrial Engineering, 175, 108815. https://doi.org/10.1016/j.cie.2022.108815
Gopalakrishnan, B. N., Chakravarthy, S. L., Tewary, T., & Jain, V. (2022). Isolating China: Deglobalisation and its impact on global value chains. Foreign Trade Review, 57(4), 390–407. https://doi.org/10.1177/00157325211045463
Misra, R., Jain, V., Srivastava, S., & Tewary, T. (2022). Rejuvenating psychological well-being through work staycation: a COR perspective. Tourism Recreation Research. Advance online publication. https://doi.org/10.1080/02508281.2022.2088006
Tewary, T., Jain, V., Gopalakrishnan, B. N., & Anand, A. (2024). Climate mitigation investments: An economic and policy outlook. FIIB Business Review, 13(2), 220–231. https://doi.org/10.1177/23197145221097759
Sharma, R., Jabbour, A. B. L. de S., Jain, V., & Shishodia, A. (2022). The role of digital technologies to unleash a green recovery: pathways and pitfalls to achieve the European Green Deal. Journal of Enterprise Information Management, 35(1), 266–294. https://doi.org/10.1108/JEIM-07-2021-0293
Chotia, V., Jain, V., & Pankaj, P. (2022). Evaluation of import substitution strategy in context to infrastructure: Empirical evidence from Rajasthan. International Journal of Entrepreneurship, 26(3), 1-10. https://www.abacademies.org/articles/evaluation-of-import-substitution-strategy-in-context-to-infrastructure-empirical-evidence-from-rajasthan-14701.html
Shukla, M., Jain, V., & Misra, R. (2022). Factors influencing smartphone based online shopping: An empirical study of young women shoppers. Asia Pacific Journal of Marketing and Logistics, 34(5), 1060-1077. https://doi.org/10.1108/APJML-01-2021-0042
Tewary, T., Jain, V., & Agarwal, N. (2021). Moving towards menstrual hygiene: Awareness and acceptance of sanitary napkins at the bottom of the pyramid. International Journal of Business and Economics, 20(1), 73-91. https://ijbe.fcu.edu.tw/past_issues/NO.20-1/pdf/vol_20-1-5.pdf
Jain, V., Tewary, T., & Gopalakrishnan, B. (2021). Unlocking technology adoption for a robust food supply chain: Evidence from Indian food processing sector. HSE Economic Journal, 25(1), 147-164. DOI: 10.17323/1813-8691-2021-25-1-147-164
Sharma, R., & Jain, V. (2019). CSR, trust, brand loyalty and brand equity: Empirical evidences from sportswear industry in the NCR region of India. Metamorphosis, 18(1), 57-67. https://doi.org/10.1177/0972622519853158
Conference Proceedings
Jain, V., Singh, N., Pradhan, S., Gupta, P. (2020). Factors influencing AI implementation decision in Indian healthcare industry: A qualitative inquiry. In: Sharma, S.K., Dwivedi, Y.K., Metri, B., Rana, N.P. (eds) Re-imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation. TDIT 2020. IFIP Advances in Information and Communication Technology, vol 617. Springer, Cham. https://doi.org/10.1007/978-3-030-64849-7_56
Conference Papers
Jain, V. and Tewary, T. (2023). Achieving circularity in Textile and Apparel Industry with the help of Blockchain capabilities” in the International Conference on Management, Technology, Agility and Transformation: Neo-Business Paradigms and Practices, Nirma University, Ahmedabad, Gujarat []
Jain, V. and Tewary, T. (2021). Circularity-Technology-Sustainability Nexus in Textiles Industry in India: A New Beginning at 1st Pritam Singh Memorial (PRISM) Conference on Architecting the Future of Business: Leadership, Governance & Technology, New Delhi []
Jain, V., Singh, N., Pradhan, S., Gupta, P. (2020). Factors Influencing AI Implementation Decision in Indian Healthcare Industry: A Qualitative Inquiry in IFIP Advances in IFIP WG8.6 Conference, organised by IIM Trichy []
Jain, V. (2019). The forthcoming artificial intelligence revolution: Its impact on Indian society. International Conference organized by the Institute of Economic and Social Research, Rome, Italy []
Jain, V. and Srivastava, V. (2019). Satisfaction with tourist services: Antecedents and consequences. International Conference on Envisioning Business 2030, Jaipuria Institute of Management, Indore, Madhya Pradesh []