Sibendu Nag - Jaipuria Institute of Management

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Mr. Sibendu Nag

Adjunct Faculty

CONTACT
Location: Jaipuria Jaipur

TEACHING AREAS
Digital Analytics, Web Optimization, Tag Management, Business Consulting, Data Governance, Big Data Analytics, Digital Marketing

Overview

A results-driven digital marketing and analytics expert with extensive experience across web analytics, social analytics, business consulting, and data governance. Currently serving as a Business Domain & Functional Consultant, Analytics Leader - BFSI at TATA Consultancy Services. Has previously held multiple leadership roles in CVENT, including Senior Manager and Manager positions focused on Digital Analytics & Web Optimization. Brings strong domain expertise in customer insights, competitor intelligence, A/B testing, campaign attribution, and data engineering. Known for increasing business performance through strategic planning, service streamlining, and robust vendor management. Recognized speaker and thought leader in the analytics domain, and a member of AICRA (All India Council for Robotics & Automation).

Education

Ph.D. (Ongoing) – University of Technology, Jaipur
MBA & PGDM– Asia Pacific Institute of Management, New Delhi
B.Com (Hons.) – Dibrugarh University
International Certification – Marketing & Communication, International Business Management Institute, Berlin

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