ABSTRACT

In this competitive world, the businesses only want to focus on their core business rather than divert their resources in other minor areas. Therefore organization hires independent consultants for outsourcing peripheral activities of the business. The need for the consultants is hence arising at a fast pace. The book serves as guidance for setting up an organized consultancy business. Gail V. Barrington in the book talks about setting and managing new research consultancy business. Book discuss about the business aspect of the consultancy. It has explained very well the definition of consultants, how they manage their business, how they get business in the market.

For full text of this article, Contact Mr. Jitender Sharma at jitender.sharma@jaipuria.ac.in

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