Director’s Message
The Jaipuria Institute of Management Lucknow Offers Skills for Life
The think-tank at Jaipuria Lucknow knows that there are many educational institutes in the country offering MBA and PGDM programmes. With so many options, it can be difficult to choose the right one. Jaipuria Lucknow, however, differentiates itself from the pack by being extremely aware of what constitutes a good managerial education.
Focusing not only on delivering an effective curriculum, we instill the values of a positive attitude, team spirit and adaptation to change. Rather than offering courses that only provide tools and techniques, Jaipuria Lucknow is concerned more about forming a managerial mindset. We welcome outstanding young individuals for this intensive programme.
Student Life
“Jaipuria has changed my life and has positively impacted my career”, says Peter
P. M. Peter prides himself on his diverse educational background. He is a Keralite who belongs to the city of Lucknow and did his schooling from the St. Francis College, Lucknow. His decision to pursue a PGDM comes from his interest in Human Resource management, which he developed during his 18 months of work experience with a BPO. He feels that Jaipuria is one of the best management institutes in the country today. “In the last one year I have learned a lot beyond books! I have done live projects and workshops, I have attended a workshop of HR in Vivanta, I have learned about sponsorships, and got lots of experience and in-depth understanding of business.”
Peter opted for an internship in recruitment with Sahara India Life Insurance Company Limited; since he believes the primary role of an HR professional is recruitment and selection. During his internship, he also had the opportunity to conduct job evaluations, and design job descriptions and job specifications. He says that his internship not only helped him hone his skills in human resource but also gave him deep insights into the insurance sector. “I was fortunate enough to work with Sahara India Life Insurance Company Limited, an SBU of Sahara India Pariwar. Sahara is a conglomerate with a diversified profile and is also considered to be one of the best employers in the nation.”
An Akon and cricket fan, Peter aspires to grow in the field of HR in the coming years. He believes Jaipuria has changed his life and positively impacted his career. He attributes a lot of the positive changes in himself to his faculty at Jaipuria, who are available to him 24×7 and support him in every way possible.
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Faculty
I strive for optimal mix of classroom and industry interaction says Jaipuria’s Dr. Shalini Nath Tripathi
Dr. Shalini Nath Tripathi, assistant professor in marketing at Jaipuria Institute of Management, Lucknow campus started as a marketing professional, began doing corporate training then joined the academic world using her corporate experiences and networks to create an ideal learning environment for her classes.
Coming to Jaipuria Lucknow in 2005, Dr. Tripathi teaches services marketing and marketing management, does research in the areas of services marketing and strategic marketing and co-ordinates the PGDM (Retail Management) program of the institute.
Her industry experience helps make her classes more interesting – “My industry experience helped in enriching my marketing classes with real-life corporate examples,” she says.
As a faculty member, she is also involved in academic research, question paper setting, academic project monitoring, student mentoring-placement training and is a prolific researcher.
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Placements
“The two years at Jaipuria Lucknow – the team work, combined projects, working odd hours to meet deadlines and working with a diverse set of people – actually prepared me to face the harsh advertising world.”
2nd January 2013 will forever be etched in the memory of Ankit Seth as the day when Jaipuria Institute of Management, Lucknow delivered on its final promise. It was the day when Ankit earned a coveted placement as Management Trainee at Orient Fans – a legendary brand of the iconic Birla Group.
“This year, the placement season at Jaipuria Institute of Management really took off at the end of November 2012. Recruiters from brands like Luminous Power, Finlace, Orient Fans, and Polyplex Corporation Limited began making their presence felt. The Orient Fans selection process tested one on all fronts – aptitude, soft skills and marketing insights.”
The final interview round at Orient Fans was with the top managers of the Marketing, HR, and Operations departments. Ankit had to pull out all that he had learnt in his two years at Jaipuria Lucknow to get past this gruelling stage.
“I was lucky to have a mentor like Professor Masood Siddiqui, who guided me during this phase and made me target-oriented. I owe this success to my Marketing teachers, Professor Himanshu Mishra, Dr. Shalini Nath Tripathi and Dr. ShubenduParihar, who gave me theoretical insights into marketing and taught me the practical implementation too.”
During the initial phase of his Trainee Programme at Orient Fans, Ankit will be familiarised with the diversified product segments of the company, the dynamic channel structure with the stakeholders, and the key marketing and sales strategies being adopted by the company.
“Your placement interview is a sum total of your life, and you have to prepareyourself well for that moment.”
Ankit believes that experiences ofco-ordinating a LIVE project for ‘Big Bazaar’ during internship,and aggressively managing sponsor ships for the annual events at Jaipuria Institute of Management Lucknow helped him develop a good understanding of the corporate world.
Industry Interface
Industrial tour to Tata Motors for Jaipuria Lucknow students
Students of Jaipuria Lucknow visited the Tata Motors Plant at Chinhat, Lucknow, for the 7th consecutive year as a part of their industrial interface programme. To help match their in-class learning with on-ground realities, the future managers from Jaipuria Lucknow were shown all the action in the Chinhat plant of Tata Motors. These included production plans for the day, stock and raw materials storage and movement, inventory control and supply chain management. The young B-school students were also shown Tata Motors’ methodology of lean production, i.e. procurement of raw materials in small lots from nearby vendors.
“As an HR student, for me the most interesting part of the visit was talking to HR executives of the Chinhat Plant about the challenges of labour allocation at various work stations, issues-resolution in the gigantic plant, best manufacturing practices and safety measures adopted during the production run,” says Harsha Mishra, a second year student.
Over the years, the bond between the Chinhat Plant of Tata Motors and Jaipuria Lucknow has grown stronger, with senior and top management officials like Mr. Tribhuvan Kumar, AGM, Mr. C. V. Singh, Executive Vice President (Operations), and Mr. Alok Saxena, Plant in-charge, Lucknow, regularly visiting the Jaipuria Lucknow campus to interact with students.
Alumni
“The practical approach to management learnt at Jaipuria Lucknow is something one always remembers and uses in professional life”.
Vishal Mittal passed out of Jaipuria Institute of Management, Lucknow with a specialisation in HR and was placed with SBI Life Insurance as Assistant Manager-Talent Acquisition. Soon, he moved into a much larger role, as the Regional Resource Manager with Centurion Bank.
In 2008, 98.3 FM Radio Mirchi, was in growth mode, and were on the lookout for a dynamic Group Manager – HR, to pool in the right kind of creative and administrative talent that could take them to the next level. They offerred Vishal the job.
“There are five extremely important skills that Jaipuria Lucknow taught me – Analytical Skills, Decision-making Skills (after evaluating all the pros and cons), Presentation Skills, Team Skills and having a Leadership Quotient. Without these skills, it would’ve been impossible to take that major decision in my life.”
Vishal Mittal made the big switch into the entertainment industry, and has not looked back since.
Today, four years from that fateful day, Vishal Mittal is as high on the corporate ladder as it gets. His visiting card simply reads ‘National Head – Human Resources, 94.3 MyFM’. In 2010, He moved from ‘Radio Mirchi’ to ‘MyFM’ as the Head of Talent Acquisition, and very soon got the top job at 94.3 ‘MyFM’.
“To an extent, my success is attributable to my days at Jaipuria Lucknow. The practical approach to management learnt at Jaipuria Lucknow is something one always remembers and uses in professional life. I used to stay at Jaipuria Institute of Management, Lucknow’s boys’ hostel. The endless gossip sessions in between breaks from study are something I remember and miss the most.”
Vishal feels that the regional chapter meets organised by the Alumni Committee are a fantastic initiative of Jaipuria Lucknow to bring them all together.
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Events
IIC 2012
IIC 2012 conference aims at providing a platform which will help the marketing professionals, academicians, policy makers and students to better understand the intricacies of various segments and sectors in the Indian marketplace. The conference focuses on rendering a suitable suitable wide array of choices to marketers to select from, thus making a media operations, identifying the critical factors which drive the behavior of Indian customers and how to favorably control those factors.
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